“As a mom who knows firsthand how much planning goes into traveling with little ones, BabyQuip feels like the solution I didn't know existed when I needed it most. I love that we're making family travel less stressful and more joyful and that we're doing it by supporting a community of providers who are building something for themselves and their own families.”

Sandy brings 18+ years of lifecycle marketing experience to BabyQuip, with deep expertise in email automation, customer retention, and building marketing programs that scale. She helped grow the marketing operation at Covetrus (formerly Vets First Choice) from a scrappy startup all the way through its IPO, earning a spot on the INC 500/5000 fastest-growing companies list four consecutive years along the way. Most recently, Sandy ran her own wellness coaching business, where she grew a community of 425K+ followers and built the kind of authentic, human-centered marketing she's most passionate about.

When she's not crafting lifecycle campaigns, Sandy is out exploring the woods and coastline of Maine with her son.